This year World IP Day will be focussing on IP and Youth: Innovating for a Better Future. Celebrating the youth of today around the globe as an untapped source of ingenuity and creativity, many of our young people are stepping forwarding with ideas and strategies to support change and innovation. WIPO will be continuing their campaign to encourage the next generation of innovators to understand how IP rights can support their goals, help transform their ideas into reality, generate income, create jobs and make a positive impact on the world around them.